/ Our founding rationale

Built for India. One account for every channel.

Mid-market advertisers in India were paying three vendors, managing three SLAs, and losing campaigns to finger-pointing. Yas was built to end that.

— Why we exist

Indian advertisers running SMS, WhatsApp, and RCS were patching together separate contracts, separate dashboards, and separate support queues. When one channel failed, nobody owned the fix.

Fragmented vendors were costing campaigns

Yas consolidates all three channels into a single account, a single billing cycle, and a single escalation path. No routing complexity, no carrier blame-shifting.

India-built means local carrier relationships, support that works in your time zone, and pricing calibrated to Indian market rates — not international gateway markups.

One provider, three channels

One SLA. One contact. Same-day activation.

Single account

India-native infrastructure

Active the same day

WhatsApp API, Bulk SMS, and RCS live under one login. No switching dashboards mid-campaign, no duplicate setups.

Direct carrier relationships across Indian networks. Local support, local compliance, and rates that reflect the Indian market.

Sign up, configure your channel, and run your first campaign on day one. No procurement cycle, no waiting on provisioning queues.